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"Last
fall my husband Michael and I attended the Tucson
Culinary Institute's luncheon where you demonstrated
cooking techniques and shared stories about food,
Mexico and its culture. Prior to this luncheon Michael
had been very reluctant to try new things - recipes,
restaurants etc. He is a changed man, revelling in
new tastes and creativity. We have so much fun exploring
the totality of the culinary world but especially
chiles and Mexican cuisine. Today I brought home
some Zarela Casa items. He was so pleased to see
them and said, "Zarela changed my
life!" I want to share that with you. You are
such a talented, proud woman that I'm confident it
will be pleasing."
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| Zarela
is a sought-after speaker as much at home with academic
or business audiences as with fellow food-lovers. She
has the knack of bringing an informal, anecdotal personal
touch to scrupulously researched material. Among the subjects
she often speaks on are career game plans for small businesspersons,
ways of targeting the U.S. Hispanic market, and of course
all aspects of Mexican food and culture. Most recently,
she was asked to share her knowledge of Hispanic buying
patterns with a regional Wal-Mart executive meeting. Contact
Zarela about public speaking |
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Zarela's
cooking students know her as a teacher acquainted with
the regional flavors of Mexico in all their brilliant
diversity. Ranging throughout topics from salsas and
moles to the favorite Mexican cooking fats, her thoughtful
and well-organized classes are a unique blend of culinary
technique, cooking lesson, and cultural essay. Contact
Zarela about cooking classes |
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For
years Zarela has been a highly regarded consultant specializing
in Mexican food and culture and U.S. Hispanic market trends.
Her corporate clients have included Frito-Lay, Unilever/Best
Foods, and Marriott. She has the perspective of a truly
bilingual and bicultural woman, uniquely equipped to understand
what appeals to both Hispanic and non-Hispanic consumers.
One proof of her expertise is her own quickly expanding
Zarela Casa® line of
Mexican-themed home accessories, already available at
over 600 stores nationwide.
Contact Zarela
regarding consulting services |
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